Privacy Policy

Last updated: November 04, 2025

1. Introduction

At Auralithica ("we," "our," or "us"), we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our Platform.

2. Information We Collect

2.1 Information You Provide

We collect information that you voluntarily provide to us, including:

  • Account Information: Name, email address, password, and profile details when you create an account
  • Contact Information: Information submitted through contact forms or customer support inquiries
  • Travel Preferences: Saved destinations, favorite activities, and search history
  • User Content: Reviews, comments, photos, and other content you submit to the Platform
  • Communication Preferences: Newsletter subscriptions and notification settings

2.2 Automatically Collected Information

When you access our Platform, we automatically collect certain information:

  • Device Information: IP address, browser type, operating system, device identifiers
  • Usage Data: Pages viewed, features used, time spent on the Platform, referral sources
  • Location Data: General geographic location based on IP address
  • Cookies and Tracking: Information collected through cookies and similar technologies

2.3 Third-Party Information

We may receive information about you from third-party services you connect to your Auralithica account, such as social media platforms or payment processors.

3. How We Use Your Information

We use the information we collect for the following purposes:

  • Provide Services: Process your requests, deliver search results, and facilitate bookings through third parties
  • Personalization: Customize content and recommendations based on your preferences and browsing history
  • Communication: Send you updates, newsletters, promotional materials (with your consent), and respond to inquiries
  • Improvement: Analyze usage patterns to improve Platform functionality and user experience
  • Security: Detect, prevent, and address fraud, security issues, and technical problems
  • Legal Compliance: Comply with legal obligations and enforce our Terms and Conditions

4. Information Sharing and Disclosure

4.1 Third-Party Service Providers

We may share your information with trusted third-party service providers who assist us in operating the Platform, including:

  • Cloud hosting and storage providers
  • Analytics services
  • Email service providers
  • Customer support tools
  • Payment processors

These providers are contractually obligated to use your information only for the services they provide to us and to protect your data according to this Privacy Policy.

4.2 Travel Partners

When you choose to book travel services through our Platform, we share necessary information with airlines, hotels, and other travel service providers to complete your booking.

4.3 Legal Requirements

We may disclose your information if required by law, court order, or governmental regulation, or if we believe disclosure is necessary to:

  • Comply with legal obligations
  • Protect our rights, property, or safety
  • Prevent fraud or security threats
  • Protect the rights and safety of our users

4.4 Business Transfers

If Auralithica is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction. We will notify you of any such change in ownership or control of your personal information.

5. Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to:

  • Remember your preferences and settings
  • Understand how you use our Platform
  • Improve Platform performance
  • Deliver targeted advertising

You can control cookie settings through your browser. Note that disabling cookies may limit some Platform functionality.

6. Your Rights and Choices

6.1 Account Management

You can access, update, or delete your account information at any time by logging into your account settings.

6.2 Marketing Communications

You can opt out of promotional emails by clicking the "unsubscribe" link in any marketing email or updating your communication preferences in your account settings.

6.3 Data Access and Deletion

You have the right to:

  • Request a copy of your personal information
  • Correct inaccurate data
  • Request deletion of your data (subject to legal retention requirements)
  • Object to certain data processing activities

To exercise these rights, please contact us at privacy@auralithica.com.

7. Data Security

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments
  • Access controls and authentication
  • Employee training on data protection

However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

8. Children's Privacy

Our Platform is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately.

9. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. By using our Platform, you consent to the transfer of your information to these countries.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new Privacy Policy on this page and updating the "Last Updated" date. We encourage you to review this Privacy Policy periodically.

11. Contact Us

If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:

12. Your California Privacy Rights

If you are a California resident, you have specific rights regarding your personal information under the California Consumer Privacy Act (CCPA). These rights include the right to know what personal information is collected, the right to delete personal information, and the right to opt-out of the sale of personal information.

Note: We do not sell your personal information to third parties.